Description:
Netflix partnered with Microsoft to promote the debut of the third season of STRANGER THINGS.
The partnership consisted of Microsoft announcing several retro-themed products as a promotional tie-in for Netflix's hit series STRANGER THINGS.
Microsoft teased the release of a retro "Windows 1.0" which promoted their eventual release of a Windows 1.11 mobile app that had classic programs from the original version of its desktop operating system to go along with show-related content.
Partnership Opportunity:
Stranger Things/Television
Partner/Category:
Microsoft /Tech
Timing:
July 3rd Quarter 2019
Target:
Male
Female
Family
Adults
Female
Family
Adults
Promotional Elements:
Licensed Product
Branded Content
Other
Branded Content
Other
Media Elements:
Mobile
Online
Signage
Social Media
Online
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2019-07-09
Companies Involved
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