Sundance Channel and Time Warner Cable teamed up to promote the SUNDANCE FILM FESTIVAL with the SUNDANCE FILM FESTIVAL On Demand Sweepstakes. Contestants entered online at http://mktg.roadrunner.com/mk/get/sundancefilmfestival. Winners were selected through a random drawing. Two Grand Prize winners received a 5-night trip for two to the 2009 SUNDANCE FILM FESTIVAL, tickets to select SUNDANCE FILM FESTIVAL films, a $600 American Express gift card and 2 gift bags. One First Prize winner received a $500 gift card to Eastern Mountain Sports. Two Second Prize winners received a $100 gift card to the Sundance catalogue. The sweepstakes lasted from November 1 through November 30, 2008.