Warner Bros. Pictures teamed with Tyson Foods to celebrate the theatrical release of TEEN TITANS GO! TO THE MOVIES. The "Teen Titans Go! To The Movies & Back To School" promotion featured an online quiz with characters from the film, as well as a movie ticket giveaway. Participants were encouraged to post a photo on Instagram of their back to school meals containing eligible Tyson products with the hashtag #BTSTyson. Participating Tyson brands included Tyson, State Fair, Jimmy Dean, Sara Lee, and Hillshire Farm Brands.