Partnership:

Paramount Pictures and Land O' Frost

Description:

Paramount Pictures together with Land O’Frost partnered to promote the film TEENAGE MUTANT NINJA TURTLE with a sweepstakes giving fans a chance to find game pieces inserted in specifically-marked Land O’Frost packages which had a promotion code that gave them an entry to the sweepstakes to win a deluxe home entertainment prize package and $1,000. Other prizes included TEENAGE MUNTANT NINJA TURTLE action figures and vans. The promotion ran from June 30th to October 17th, 2014.

Partnership Opportunity:
/Theatrical
Company:
Paramount Pictures
Partner/Category:
Land O' Frost /CPG
Timing:
June 2nd Quarter 2014
Target:
Male
Female
Tweens
Teens
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-08-08
Companies Involved
Tuck

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