Partnership:

Teenage Mutant Ninja Turtles (TV Show) and Toys "R" Us

Description:
Toys "R" Us and Nickelodeon partnered to promote TEENAGE MUTANT NINJA TURTLES with the "Turtles In Training Sweepstakes".  Fans had to collect "Training Clues" and enter them on the sweepstakes website in order to be entered in the sweepstakes.  There were three ways to gather codes: by visiting any Toys "R" Us store and getting a free pair of "Turtles in Training" glasses with a purchase of $25 or more, by visiting the "'R' Turtles Archway" in-store, which had special clues, and by going online.  Users who entered all 4 "Training Clues" recieved a weekly "Training Activity" and bonus "Turtles In Training" download. Four weekly prize winners won a PlayStation 3 and a Teenage Mutant Ninja Turtles video game.  The Grand Prize winner, won a trip for four to the Nickelodeon Animation Studio where they recorded their voice for an episode of Teenage Mutant Ninja Turtles.
Partnership Opportunity:
Teenage Mutant Ninja Turtles (TV Show)/Television
Company:
Paramount Consumer Products & Experiences
Partner/Category:
Toys "R" Us /Retail
Timing:
November 4th Quarter 2020
Target:
Male
Teens
Tweens
Kids (6-11)
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2024-05-06
Tuck

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