Description:
Tennis Channel partnered with the Cheesecake Factory for an exciting sweepstakes promotion.
Tennis Channel collaborated with the Cheesecake Factory on the "Meal and a Match Sweepstakes" which gave fans the chance to enjoy a Cheesecake Factory Dinner at home. Dedicated spots aired during Tennis Channel programming that encouraged tennis fans to go online to Tennis Channel's Facebook page and enter the sweepstakes for a chance to win.
To enter, fans commented below a Facebook post for the chance to win a $50 gift card to Cheesecake Factory. Four winners were randomly selected on May 8-10.
Partnership Opportunity:
Tennis Channel/Television
Company:
Partner/Category:
Cheesecake Factory /Dining
Timing:
May 2nd Quarter 2020
Target:
Male
Female
Tweens
Teens
Family
Adults
Female
Tweens
Teens
Family
Adults
Promotional Elements:
Branded Content
Contest / Sweepstakes
Premiums / Giveaways
Contest / Sweepstakes
Premiums / Giveaways
Media Elements:
Mobile
Online
Product Giveaways
Social Media
TV Spot
Online
Product Giveaways
Social Media
TV Spot
Created On:
2020-11-30
Last Modified on:
2022-03-08
Companies Involved
Neil R
VP Marketing and Brand Partnerships
Tennis Channel 
Earl S
Membership Coordinator
Pending Update
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