Partnership:

THE AVENGERS and Walmart

Description:

Marvel Entertainment partnered with Walmart for the DVD/Blu-ray release of THE AVENGERS. Walmart held a sweepstakes and to enter, contestants had to visit www.walmart.com and pre-order the Marvel’s THE AVENGERS DVD or Blu Ray and fill out an online entry form (www.avengerspromosweeps.com) using a promotional code that was emailed to them. The Grand Prize included 4 round-trip airline tickets to Los Angeles, 4 passes to the IRON MAN 3 Premiere, taken between April 15, 2013 and April 17, 2013, hotel accommodation and one Visa gift card in the amount of $500 USD to be used towards meals and miscellaneous travel expenses. The sweepstakes ran from June 29, 2012 through September 25, 2012. THE AVENGERS released on DVD/Blu-ray on September 25, 2012. http://www.avengerspromosweeps.com

Partnership Opportunity:
THE AVENGERS/Home Entertainment
Company:
Marvel Entertainment
Partner/Category:
Walmart /Retail
Timing:
September 3rd Quarter 2012
Target:
Male
Female
Teens
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-12-10
Companies Involved
Marvel Entertainment
Tuck

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