Partnership:

THE EXPENDABLES 2 and Gumout and Black Magic

Description:
Lionsgate Entertainment partnered with Gumout for the theatrical release of THE EXPENDABLES 2. Gumout and Black Magic hosted an online sweepstakes through their Facebook pages offering a chance to win a private screening of THE EXPENDABLES 2 or free Gumout or Black Magic Car Care products, by teaming up and entering the contest with friends. The sweepstakes began July 15, 2012. THE EXPENDABLES 2 released in theaters August 17, 2012.
Partnership Opportunity:
THE EXPENDABLES 2/Theatrical
Company:
Lionsgate
Partner/Category:
Gumout and Black Magic /Automotive
Timing:
July 3rd Quarter 2012
Target:
Male
Female
Teens
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-12-11
Companies Involved
Tuck

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