Partnership:

THE FAIRLY ODD PARENTS and Kraft

Description:
Kraft Foods changed the shape of some of their most popular snacks such as Macaroni and Cheese and Cheese Nips to resemble the characters in the Nickelodeon chartoon THE FAIRLY ODDPARENTS. They also offered "The Fairly Odd Parents Big Superhero Wish Game" from January 19,2004 to July 26, 2004. Players looked inside specially marked packages to find codes that would lead to clues that would help them find free digital collector cards on nick.com.
Partnership Opportunity:
THE FAIRLY ODD PARENTS/Television
Company:
Paramount Consumer Products & Experiences
Partner/Category:
Kraft /CPG
Timing:
1st Quarter 2004
Target:
Kids (6-11)
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2005-07-20
Tuck

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