Partnership:

THE HEART TRUTH and Johnson & Johnson

Description:
The Heart Truth, a non-profit organization, and Johnson & Johnson partnered to promote Heart Disease prevention for women through a sweepstakes. One grand prize winner won tickets to The Red Dress Collection 2006 Fashion Show in New York, as well as, a $2,500 Makeover. The first 15,000 entrants also received a free Red Dress Pin and a Heart Healthy Brochure. Participants entered on have-heart.com. The promotion began August 15, 2005 and ended Decdmber 20, 2005.
Partnership Opportunity:
THE HEART TRUTH/Financial & Insurance
Partner/Category:
Johnson & Johnson /Health & Beauty
Timing:
August 3rd Quarter 2005
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2005-10-07
Companies Involved
Tuck

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