Description:
Disney promoted the home video release of THE HUNCHBACK OF NOTRE DAME through a partnership with General Mills. With character on-pack exposure, General Mills cereal boxes also offered a $5 mail-in rebate with the purchase of THE HUNCHBACK OF NOTRE DAME.
Partnership Opportunity:
THE HUNCHBACK OF NOTRE DAME/Home Entertainment
Company:
Partner/Category:
General Mills /CPG
Timing:
1st Quarter 1997
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2005-11-03
Companies Involved
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