Partnership:

THE HUNGER GAMES: MOCKINGJAY PART 1 and Samsung

Description:

Lionsgate together with Samsung partnered to promote THE HUNGER GAMES: MOCKINGJAY PART 1 with the Samsung Ultimate “The Hunger Games: Mockingjay – Part 1” Premiere Fly-Away Sweepstakes.

Fans were asked to visit a participating retail samsung store location to test-drive the latest Galaxy devices in order to enter to win. The Grand Prize was a trip for two to the World Premiere of The Hunger Games: Mockingjay Part 1 in Los Angeles, complete with VIP hotel and travel accommodations and admission to the Special Red Carpet Access.

Partnership Opportunity:
THE HUNGER GAMES: MOCKINGJAY PART 1/Theatrical
Company:
Lionsgate
Partner/Category:
Samsung /Tech
Timing:
4th Quarter 2014
Target:
Adults 18-24
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-08-25
Companies Involved
Tuck

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