Description:
Lionsgate together with the Whole Planet Foundation partnered to promote the film THE HUNGER GAMES MOCKINGJAY PT: 1 with a philathropical contest called Courage of One Challenge.
Using their special microsite, users can enter to win prizes including tickets to the film premiere and Whole Foods Gift Cards by performing different challenges and earning points.
Challenges include designing TShirts, Uploading essays on microcredit, eliminating poverty quizzes, and more!
The last day to play to win premiere tickets was 11/3/2014 while the last day to play to win a $1000 Whole Foods gift card is 12/15/14/
Partnership Opportunity:
Company:
Lionsgate
Partner/Category:
Whole Planet Foundation /Non-Profit Organizations
Timing:
4th Quarter 2014
Target:
Male
Female
Teens
Adults 18-24
Adults 25-34
Female
Teens
Adults 18-24
Adults 25-34
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2016-03-09
Companies Involved
Lionsgate
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