Partnership:

Lionsgate and SAMSUNG

Description:

LIONSGATE and SAMSUNG partnered in “#TheHungerGamesTribute sweepstakes” for the theatrical release of THE HUNGER GAMES: MOCKINGJAY – PART 2. To participate, contestants voted for any finalist listed on tribute.thehungergames.movie/ and shared the vote on Twitter or Instagram with #TheHungerGamesTribute. Participants could also enter by either uploading their own original artwork inspired by THE HUNGER GAMES or designing a custom piece of artwork using their SAMSUNG GALAXY Tab S2. Three grand prize winners received two tickets to “The Hunger Games” Tribute Awards, inclusive of airfare for the winner plus a guest with hotel accommodations for one night in Los Angeles. Voting for the artwork was featured on “The Hunger Games” official Twitter page.

Partnership Opportunity:
/Theatrical
Company:
Lionsgate
Partner/Category:
SAMSUNG /Tech
Timing:
November 2015
Target:
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
Contest / Sweepstakes
Contest / Sweepstakes
Media Elements:
Micro site
Social Media
Created On:
2020-11-30
Last Modified on:
2018-08-25
Companies Involved
Lionsgate
Lionsgate
Tuck

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