Partnership:

THE HUNGER GAMES: MOCKINGJAY- PART 2 and SAMSUNG

Description:

SAMSUNG and LIONSGATE partnered for the theatrical release of THE HUNGER GAMES: MOCKINGJAY - PART 2. Fans were able view the a never-before-seen final trailer of THE HUNGER GAMES on the Galaxy Tab S2 between October 2-4 at the to in any SAMSUNG EXPERIENCE shop inside of Best Buy. Consumers who purchased the Galaxy Tab S2 could download the first three HUNGER GAMES films, redeemable on the Samsung+ plus, the premier customer service and loyalty app. In addition, during the October 9th through the 11th THE HUNGER GAMES Virtual Reality Experience powered by SAMSUNG premiered at an event in New York City. Fans used the Samsung Gear VR headset to view a 6-minute, 360 degree view of Katniss’ journey throughout THE HUNGER GAMES series.

Partnership Opportunity:
THE HUNGER GAMES: MOCKINGJAY- PART 2/Theatrical
Company:
Lionsgate
Partner/Category:
SAMSUNG /Tech
Timing:
2015
Target:
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-08-25
Companies Involved
Lionsgate
Lionsgate
Tuck

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