Partnership:

The Hunger Games: The Exhibition and Swarovski

Description:

Lionsgate along with Victory Hill Exhibitions partnered Swarovski to promote THE HUNGER GAMES: The Exhibition which was a museum event displaying items from the world of THE HUNGER GAMES.

The partnership consisted of Swarovski creating a line of limited edition jewelry and accessories inspired by the world of the films as portrayed in THE HUNGER GAMES: The Exhibition. The collection by Swarovski features items such as pins, pendants, necklaces, leather cuffs, bracelets, earrings and more.

All of these items inspired by those worn by characters in THE HUNGER GAMES such as the girl on fire pin worn by THE HUNGER GAMES lead Katniss Everdeen. This pin was adorned with more than 4,000 hand-placed crystals by Swarovski.

Partnership Opportunity:
The Hunger Games: The Exhibition/Attractions
Company:
Lionsgate
Partner/Category:
Swarovski /Fashion
Timing:
April 2nd Quarter 2020
Target:
Male
Female
Tweens
Teens
Adults
Promotional Elements:
Licensed Product
Branded Content
Collectible
Event / Activation / Experiential
Media Elements:
Created On:
2020-11-30
Last Modified on:
2020-05-29
Companies Involved
Tuck

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