Description:
Disney and McDonald's joined forces to promote the theatrical release of THE JUNGLE BOOK. With the purchase of a Happy Meal and an additional $1.99, kids received one of many JUNGLE BOOK themed toys which included characters such as Baloo and Mowgli.
Partnership Opportunity:
THE JUNGLE BOOK/Theatrical
Company:
Partner/Category:
McDonald's /Dining
Timing:
3rd Quarter 1990
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-09-05
Companies Involved
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