Partnership:

THE LAST STAND and Carl's Jr./Hardee's

Description:
Lionsgate Entertainment partnered with Carl`s Jr. for the theatrical release of THE LAST STAND. Carl`s Jr. offered a limited edition cup the featured Arnold Schwarzenegger. The cup was offered with a Carl`s Jr. purchase. THE LAST STAND released in theaters January 18, 2013.
Partnership Opportunity:
THE LAST STAND/Theatrical
Company:
Lionsgate
Partner/Category:
Carl's Jr./Hardee's /Dining
Timing:
January 1st Quarter 2013
Target:
Male
Female
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-12-18
Companies Involved
The CDM Company
Tuck

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