Description:
20th CENTURY FOX and AMC THEATERS partnered in a giveaway for the theatrical release of THE MARTIAN. To participate, contestants entered on AMC Theaters’ website. Five grand prize winners received a full size wearable space helmet valued at $999 each. The helmet came in the traditional orange, gold and white colors and included the NASA sign logo on the back. The promotion was featured on AMC THEATERS Twitter page.
Partnership Opportunity:
THE MARTIAN/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
AMC THEATRES /Other
Timing:
2015
Target:
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2015-11-25
Companies Involved
20th Century Fox Filmed Entertainment
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