Description:
Fox partnered with Sugarfina on a candy promotion celebrating the television classic, THE SIMPSONS.
Fox collaborated with Sugarfina Candy on a collaboration featuring tasty treats inspired by the show. The candies that made up the Sugarfina collection with THE SIMPSONS drew inspiration from the show such as "donut-cereal." Additionally, there were a variety of gummies and chocolates.
Every box in the collection came in packages featuring THE SIMPSONS family.
Partnership Opportunity:
The Simpsons/Television
Partner/Category:
sugarfina /CPG
Timing:
June 2nd Quarter 2021
Target:
Male
Female
Tweens
Teens
Family
Adults
Female
Tweens
Teens
Family
Adults
Promotional Elements:
Branded Content
In-Store / Retail
On Pack
In-Store / Retail
On Pack
Media Elements:
Mobile
Online
Online
Created On:
2021-06-21
Last Modified on:
2021-06-28
Companies Involved
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