Partnership:

THE SISTERHOOD OF THE TRAVELING PANTS 2 and Books-A-Million

Description:
Warner Brothers and Books-A-Million teamed up to promote the theatrical release of THE SISTERHOOD OF THE TRAVELING PANTS 2. Participants could enter the contest by going to www.booksamillion.com and clicking on the sisterhood contest link. One Grand Prize winner received a trip for two to the premiere of THE SISTERHOOD OF THE TRAVELING PANTS 2 on August 6th, 2008. The Grand Prize included round trip airfare for the winner and a guest over the age of 18, as well as hotel accommodations for two nights. Ten Runner-Up Prize winners received a set of all of THE SISTERHOOD OF THE TRAVELING PANTS movie tie in novels. The promotion ran from 6/30/08 to 07/19/08.
Partnership Opportunity:
THE SISTERHOOD OF THE TRAVELING PANTS 2/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Books-A-Million /Retail
Timing:
August 3rd Quarter 2008
Target:
Teens
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2008-08-06
Companies Involved
Tuck

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