Ticketmaster teamed with the National Football League to bring digital ticketing to all 32 NFL teams. Ticketmaster for the first time rolled out its digital ticketing technology to all National Football League (NFL) teams for the 2018 season. Ticketmaster provided NFL fans with downloadable tickets that can be accessed on their smartphone. With digital tickets, attendees received push notifications with information on parking and other venue suggestions. Ticketmaster started providing digital ticketing for pre-season games and carried that through into the regular and post seasons. As part of its promotion, Ticketmaster ran a season ticket giveaway for all 32 NFL teams. Fans could win a pair of tickets to all 2018 home games for the NFL team of their choice by entering the contest on social media. Fans had to follow Ticketmaster on Twitter or Instagram and post photos or videos flaunting their enthusiasm for their favorite team with the hashtag #TicketmasterNFLentry and tagging their team.