New to The Blue Envelope - TLC & Say Yes To The Dress. Part fashion show, part bridal story, part family therapy. The show reveals the inner workings of the world`s premier bridal salon, Kleinfeld Bridal and uncovers the hurdles the staff faces to make each bride completely satisfied. The sweepstakes enticed consumers to enter for a chance to win a Grand Prize trip for two to New York City for a tour of Kleinfeld, the chance to meet a member of the cast, and a gift certificate valued up to $5000 towards the purchase of a bridal gown. Promotional spots, in program and weekly vignettes aired on TLC throughout the promotion and on pack, online and additional elements provided by Valpak.

www.sweepstakesmag.com/travel/valpak-say-yes-to-the-dress-perfect-day-giveaway/