Partnership:

Trolls and Pillsbury

Description:

DreamWorks Animation and Pillsbury, a General Mills brand, partnered to celebrate the November release of the release of TROLLS. The partnership included TROLLS shaped cut-out sugar cookies with special edition packaging featuring characters from the film. Additionally, fans were able to visit the official Pillsbury website for various recipes inspired by characters from the film. 

Partnership Opportunity:
Trolls/Theatrical
Partner/Category:
Pillsbury /CPG
Timing:
4th Quarter 2016
Target:
Female
Kids (6-11)
Promotional Elements:
Media Elements:
Online
Social Media

Website and Social Media

Created On:
2020-11-30
Last Modified on:
2017-03-21
Companies Involved
Tuck

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