Description:
Hyundai and Sony teamed up to promote the new Tucson SUV and the theatrical release of Sony's UNCHARTED.
A new version of Hyundai’s Tucson SUV called ‘Beast’ appeared in the Sony Pictures movie UNCHARTED.
Partnership Opportunity:
Partner/Category:
Hyundai /Automotive
Timing:
February 1st Quarter 2022
Target:
Male
Female
Teens
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults
Female
Teens
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults
Promotional Elements:
Branded Content
Media Elements:
Online
Print Advertising
Product Placement
Transportation
TV Spot
Print Advertising
Product Placement
Transportation
TV Spot
Website and Social Media
Created On:
2022-02-02
Last Modified on:
2022-03-01
Companies Involved
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