Description:
PUBG MOBILE officially announces their collaboration with Sony Pictures’ upcoming film, Venom: The Last Dance. The partnership will feature new in-game experiences, including three special items that can be used in battles, as well as various Venom-themed cosmetics.This is not the first time PUBG MOBILE has collaborated with cinematic IPs. Previously, PUBG MOBILE has also collaborated with another box office by Sony Picture, Spider-Man: No Way Home (2021), as well as other renowned pieces including Godzilla-King of Monsters (2019), Godzilla vs. Kong (2021), The Boys (2022), and Netflix's Arcane (2021).
In-game Features
Black Symbiote Arm
This item allows players to cover their arm in symbiote, enabling special movement mechanics. Aiming at fixed targets like buildings or trees enables quick movement, while aiming at mobile targets such as other players or airdrops will pull them closer. Players can also launch themselves long distances by grabbing the ground with their symbiote-enhanced arm.
Black Symbiote Warhorses
When carrying the Black Symbiote Arm in their inventory, players can transform nearby horses or Warhorses into powerful Black Symbiote Warhorses, enhancing mobility across the battleground. While mounted, players can wield the Black Symbiote Lance for melee or throwing attacks. The Black Symbiote Lance will bind hit enemies with symbiote effects without causing damage.
Black Symbiote Clusters
Special locations across maps like Erangel, Sanhok, Miramar, and Livik will feature Black Symbiote Clusters, making it easier for players to obtain the Black Symbiote Arm and encounter Black Symbiote Warhorses.
In-game cosmetics
A special Venom-themed event will launch from October 25 to November 10, aligning with the release of Venom: The Last Dance in cinemas. Do note that the movie's regional release dates may differ, so make sure to check with local cinemas for release dates.
This event will offer PUBG MOBILE players the chance to earn exclusive rewards, including:
- Venom: The Last Dance Avatar
- Venom: The Last Dance Avatar Frame
- Venom: The Last Dance Parachute
- Venom: The Last Dance Home Statue
Partnership Opportunity:
Venom: The Last Dance/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
PUBG: MOBILE /Gaming & Esports
Timing:
October 4th Quarter 2024
Target:
Male
Female
Adults
Adults 35-44
Adults 25-34
Adults 18-24
Female
Adults
Adults 35-44
Adults 25-34
Adults 18-24
Promotional Elements:
Branded Content
Discount / Special Offer / Promo Code
Event / Activation / Experiential
Product Bundle
Discount / Special Offer / Promo Code
Event / Activation / Experiential
Product Bundle
Media Elements:
In-Game / In-App Integration
Mobile
Social Media
Mobile
Social Media
Created On:
2024-10-31
Last Modified on:
2024-10-31
Companies Involved
Sony Pictures Entertainment
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