Description:
Best Friends Animal Society teamed up with Warner Bros. Pictures’ animated action-adventure feature film, DC LEAGUE OF SUPER-PETS, on its latest broadcast PSA aimed at saving the lives of pets in shelters around the country.
The partnership was promoted in advance of the film's premiere on July 29, 2022.
Dwayne Johnson appeared at a special viewing of DC Super-Pets in his Krypto the Superdog costume, giving a family at the viewing a new puppy named Quail, in partnership with Best Friends Animal Society.
Partnership Opportunity:
Warner Bros. DC LEAGUE OF SUPER-PETS/Theatrical
Partner/Category:
Best Friends Animal Society /Non-Profit Organizations
Timing:
July 3rd Quarter 2022
Target:
Male
Female
Family
Female
Family
Promotional Elements:
Media Elements:
Micro site
Online
Social Media
TV Spot
Online
Social Media
TV Spot
Created On:
2022-04-28
Last Modified on:
2022-08-12
Companies Involved
Carlo V
Global Partnerships and Alliances
Warner Bros. Pictures
Sachin K
Director, Global Brand Partnerships
Warner Bros. Pictures 
Nicholas F
Marketing Coordinator
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