Partnership:

West Side Story and Obé Fitness

Description:

Walt Disney Studios partnered with Obé Fitness to celebrate the theatrical release of WEST SIDE STORY for a virtual tribute night workout. 

The workout featured four 28 minute full-body workout classes soundtracked by the musical's most iconic songs. Broadway trained choreographers and dancers, Spencer Jones and Ana Clarke, instructed two of the classes. 

Partnership Opportunity:
West Side Story/Theatrical
Company:
The Walt Disney Studios
Partner/Category:
Obé Fitness /Health & Beauty
Timing:
December 4th Quarter 2021
Target:
Male
Female
Adults
Promotional Elements:
Event / Activation / Experiential
Media Elements:
Online
Social Media
Created On:
2021-12-07
Last Modified on:
2021-12-21
Companies Involved
Tuck

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