Description:
Wingstop partnered with Twitch for a promotion for Wingstop's online ordering system.
Wingstop and Twitch collaborated to launch Wingstop's exclusive online ordering Extension with Twitch. The Extension enabled fans to choose their Wingstop meal directly through Twitch.
Twitch stream viewers were shown order suggestions through Twitch directly from the Wing Calculator which then passed viewers through the Wingstop website where Twitch viewers could complete the ordering process.
Partnership Opportunity:
Wingstop/Dining
Company:
Wingstop
Partner/Category:
Twitch /Streaming
Timing:
November 4th Quarter 2019
Target:
Male
Female
Teens
Adults
Female
Teens
Adults
Promotional Elements:
Advergame
Product Bundle
Product Bundle
Media Elements:
In-Game / In-App Integration
Mobile
Online
Signage
Social Media
Mobile
Online
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2019-11-22
Companies Involved
Wingstop
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