Description:
Warner Bros. Pictures partnered with fragrance company House of Sillage to promote the release of WONDER WOMAN 1984.
Warner Bros. collaborated with House of Sillage to launch a collection of limited-edition WONDER WOMAN 1984 fragrances. The collection included a fragrance as well as a Bow Lipstick all inspired by the world of the film.
The collection was launched on House of Sillage's website as well as in Bloomingdale's department stores.
Partnership Opportunity:
Company:
Partner/Category:
House of Sillage /Health & Beauty
Timing:
August 3rd Quarter 2020
Target:
Male
Female
Teens
Adults
Female
Teens
Adults
Promotional Elements:
Licensed Product
Branded Content
Collectible
In-Store / Retail
On Pack
Branded Content
Collectible
In-Store / Retail
On Pack
Media Elements:
Mobile
Online
Signage
Social Media
Online
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2020-08-10
Companies Involved
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