Description:
Blizzard Entertainment and DirecTV teamed up to promote WORLD OF WARCRAFT with a giveaway. Customers who signed up with DirecTV from September 1, 2007 through November 30, 2007 received 11 months of free WORLD OF WARCRAFT game time. Customers who were not WORLD OF WARCRAFT players were able to download a trial copy of the game, upload a full version at no cost and receive 11 months of free game time.
Partnership Opportunity:
WORLD OF WARCRAFT & WORLD OF WARCRAFT: THE BURNING/Gaming & Esports
Company:
Activision
Partner/Category:
DirecTV /Television
Timing:
November 4th Quarter 2007
Target:
Male
Adults
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-10-18
Companies Involved
Activision
Were you involved in this partnership?
Click this button to tag yourself on this partnership.
I worked on this program
(add to your profile)
Chat
