Partnership:

X-MEN ORIGINS: WOLVERINE and Schick

Description:

20th Century Fox and Schick teamed up to promote X-MEN ORIGINS: WOLVERINE with a sweepstakes in Australia. Consumers who bought specially-marked Schick products could enter the sweepstakes online at http://schickfreeyourskin.com.au/mens/promos/wolverine/enter/ by filling out contact information and submitting an eligible bar code. One Grand Prize winner received either a limited edition WOLVERINE Harley Davidson Nightster XL 1200N Bike or a trip for the winner and a friend to stunt school in Los Angeles. Additionally, twelve daily winners won a pair of movie tickets to see X-MEN ORIGINS: WOLVERINE. The micro site at http://schickfreeyourskin.com.au/mens/promos/wolverine also hosted a trailer and online quiz. The promotion ran from March 16 through May 16, 2009.

Partnership Opportunity:
X-MEN ORIGINS: WOLVERINE/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Schick /Health & Beauty
Timing:
May 2nd Quarter 2009
Target:
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2015-04-21
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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