Description:
Microsoft Xbox partnered with OtterBox to create and launch a collection of gaming accessories.
OtterBox, the smartphone case protection brand, collaborated with Xbox to launch a next gen gaming ecosystem. This OtterBox gaming portfolio consisted of the development of accessories for next-generation gaming. The collaboration between Xbox and OtterBox formally launched January 2021.
Partnership Opportunity:
Xbox/Gaming & Esports
Company:
Microsoft Xbox
Partner/Category:
OtterBox /Fashion
Timing:
October 4th Quarter 2020
Target:
Male
Female
Tweens
Teens
Adults
Female
Tweens
Teens
Adults
Promotional Elements:
Branded Content
Media Elements:
Mobile
Online
Online
Created On:
2020-11-30
Last Modified on:
2020-10-08
Companies Involved
Microsoft Xbox
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