Partnership:

Xbox and THE MANDALORIAN

Description:

Xbox and Lucasfilm teamed up to give lucky gamers the chance to win their very own Mandalorian-inspired Xbox gear.

Coinciding with the launch of Season 3, fans could enter a sweepstakes for a limited-edition, Mandalorian-inspired Xbox Series S & X bundle featuring a custom Grogu Xbox Controller and Hoodie with a simple retweet of the official Xbox Twitter account.

Just like a Jedi’s lightsaber or a Mandalorian’s Beskar suit, Grogu has his own iconic gear: the armored floating pram. That’s why, in addition to the custom controller and accompanying hoodies, we are also offering gamers a fully immersive experience in their very own Pram XL. Fans in the US can enter with Microsoft Rewards for the chance to win a full entertainment package that bundles a Grogu-themed Series S console and custom Grogu Xbox Controller and Hoodie with a human-sized pram replica — while it may not be able to hover, it is a fully operational gaming station where you can both game and stream the new season of ‘The Mandalorian’, now streaming on Disney+. Featuring massaging cushions, cupholders, LED lights, and holders for your controllers and headphones, it’s the greatest gaming seat in any galaxy. The Pram XL sweepstakes ran from March 16 through May 11.

The sweepstakes ran from March 1 through May 11, and was open to fans globally.

Partnership Opportunity:
Xbox/Gaming & Esports
Company:
Microsoft Xbox
Partner/Category:
THE MANDALORIAN /Streaming
Timing:
March 2023
Target:
Male
Female
Family
Adults
Promotional Elements:
Collectible
Contest / Sweepstakes
Licensed Product
On Pack
Premiums / Giveaways
Product Bundle
Media Elements:
Online
Product Giveaways
Social Media
Created On:
2023-03-07
Last Modified on:
2023-03-09
Companies Involved
Microsoft Xbox
Microsoft Xbox
Tuck

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