Description:
Sony Pictures and Stauffer`s teamed up to promote the theatrical release of ZOOKEEPER. Customers entered discount codes from specially marked packages of Stauffer`s products to receive half-price discount off of children`s admission to participating zoos. The promotion ran from May through August 2011.
Partnership Opportunity:
ZOOKEEPER/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Stauffer's /CPG
Timing:
July 3rd Quarter 2011
Target:
Male
Female
Preschool
Kids (6-11)
Tweens
Female
Preschool
Kids (6-11)
Tweens
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2019-02-26
Companies Involved
Sony Pictures Entertainment
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