Opportunity:

Toys and Colors: Kaleidoscope City

US Marketer:

pocket.watch

Type:
Entertainment/Streaming
US Release Date:
Catalog
Target:
Preschool
Kids (6-11)
Family

Description

Pocket.watch is launching a new franchise with YouTube channel Toys and Colors called Toys and Colors: Kaleidoscope City.

Launching in Fall 2022, Kaleidoscope City will introduce a new cast of animated characters: Baby
Rainbow, Matcha, Dax and Chi Chi, who run various world bazaar shops
and help the Toys and Colors crew navigate Kaleidoscope City.

The Toys and Colors channel has 36.2 million subscribers and showcases brightly colored toys and activities. The channel stars an Asian-American cast and distributes content in six different languages.

The new franchise will include a hybrid live-action/animated series, consumer products, gaming, podcasts and live events. KALEIDOSCOPE CITY will feature the Toys and Colors ensemble with several CG-animated characters against photorealistic backgrounds. 

KALEIDOSCOPE CITY focuses on the importance of diversity, empathy and conflict management. 

We are currently looking for partnerships across all categories and lines of business for this new franchise!

Created On:
2021-10-08
Last Modified on:
2022-12-08

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