The company operates one of the world’s most robust catalogs of notable people, places, things, and interests, coupled with a consumer behavior and sentiment database containing more than 10 trillion unique signals and zero Personally Identifiable Information (PII). By leveraging cutting-edge AI models, Qloo unlocks the value of these databases to understand and predict audiences’ interests and affinities with unrivaled accuracy.

Since 2012, Qloo’s award-winning Taste AI™ technology has helped multinational companies—including Netflix, Starbucks, JCDecaux, and Michelin—drive growth by powering personalized customer experiences and large language models, superior recommendations, data-driven marketing strategies, and advanced audience intelligence. Qloo is the parent company of TasteDive^®, a cultural recommendation engine and social community that allows users to discover what to watch, read, listen to, and play based on their existing unique preferences.