Partnership:

Funko Pop! Blitz and The Jel Sert Company

Description:

Just in time for summer, hit the beach with Funko Pop! Blitz & Otter Pops!

Funko Pop! Blitz, the official Funko Pop! match-3 puzzle game featuring Pop! versions of lovable characters across multiple iconic franchises, teamed with Jel Sert on an exciting promotion celebrating summer with Otter Pops.

The flavor-representing Otter Pops characters stepped out of the iconic red and blue package to spread the summer fun during a brand-new limited-time in-game event, just in time to celebrate the hot July holidays - 4th of July and National Freezer Pop Day!

Starting Wednesday, June 30 at 5 p.m. PT to Tuesday, July 6 at 5 p.m. PT, players were able to hit the beach and take a trip down memory lane while collecting frozen fruit juice pieces with their best-loved Otter Pops friends, each representing their signature flavors - like Strawberry Short Kook, Alexander the Grape, Sir Isaac Lime, Poncho Punch, and Little Orphan Orange.

Players could use one of these event-specific characters to boost them during the Event and increase their chances of collecting the event-exclusive playable character - Louie-Bloo Raspberry.


Partnership Opportunity:
Funko Pop! Blitz/Gaming & Esports
Partner/Category:
The Jel Sert Company /CPG
Timing:
June 2nd Quarter 2021
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Promotional Elements:
Advergame
Branded Content
Media Elements:
In-Game / In-App Integration
Mobile
Online
Social Media
Created On:
2021-06-30
Last Modified on:
2022-04-08
Companies Involved
Tuck

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